Everything you need to publish, in one place
A tour of the real product: write once, schedule on a shared calendar, publish in bulk, learn what works and keep your team and clients in the loop.
Write once, tailor for each channel
One composer for every platform, with the rules of each one checked for you.

- Pick the platforms first; the next step shows only the fields they need
- Photo / video, Text, Link or Poll posts (polls on X)
- Caption, a description for YouTube and TikTok, and a first comment
- Carousels, Stories, a Reel cover frame and YouTube Shorts, thumbnail and playlist
- Checks before you publish, for example a Threads video over 5 minutes
- Each platform reports live, and one failing never stops the others
AI writing help
Pick a tone and press Generate for opening lines, an improved caption that fits the strictest limit of your platforms, up to 5 hashtags and a first comment. You decide what to use. Paid plans.
Import from a file
Fill the whole composer from a .md file: caption, description, first comment and up to 5 tags.
Plan the month, then let it run
Posts publish at the time you chose, even if nobody is signed in.
From a calendar to a steady rhythm
Schedule a whole month from a spreadsheet
Fill in one row per post, check the rows, add any missing media and schedule them all at once.
- Download the sheet
One row per post, with a drop-down for every choice and an Instructions tab.
- Fill it in
Title, media file name, the accounts to post to, and an optional publish time.
- Upload and review
Postalu reads every row and shows what it found, with a clear reason for any row it cannot use.
- Add any missing media
Select the photos and videos a row needs, right there. Nothing is uploaded yet.
- Schedule
One button schedules up to 50 posts. A row without a time takes your next free queue slot.

Post when your audience is listening
Numbers from each platform, in one place, and advice that follows your own results.
See what works
A second pair of eyes before anything goes live
Agency accounts add people, roles and an approval step. Team members are never charged extra.
Built for teams and clients
What each channel accepts
A dash means the platform has no way to do it.
| Platform | Photo | Video | Carousel | Story | First comment | Text limit |
|---|---|---|---|---|---|---|
| up to 10 | 2,200 | |||||
| Facebook Page | up to 10 | 63,206 | ||||
| Threads | up to 20 | as a reply | 500 | |||
| TikTok | JPG / WEBP | up to 35 | 2,200 (photo title 90) | |||
| YouTube | Shorts and videos | 5,000 description, 100 title | ||||
| LinkedIn (profile or Company Page) | up to 20 | 3,000 | ||||
| X | JPG / PNG / WEBP / GIF | up to 4 | as a reply | 280 |
Postalu is independent and is not affiliated with or endorsed by these platforms. See pricing for what each plan includes.
The details that make it dependable
Built so your accounts, your team and your schedule stay safe.
Two-factor sign-in for everyone
Every account signs in with a password and an authenticator code.
No passwords from your social accounts
You connect each channel with the platform's own sign-in. Access tokens are stored encrypted.
Extra checks for risky changes
Changing a password, two-factor or connected accounts asks for your password and code again.
Audit log
A record of sign-ins, posts, schedules and account changes, with critical changes flagged for admins (agency accounts).
Alerts where you work
Slack, Microsoft Teams or email when a post fails or is missed, a login is expiring or a post waits for approval.
Media cleaned up for you
Uploaded files are removed from storage as soon as your post is live, and anything left over expires automatically.
See it with your own channels
Create a free account, connect your channels and schedule your first post today.


