Postalu × Instagram

Schedule Instagram posts, Reels and Stories

Connect your Instagram Business account, write once and let Postalu publish at the time you choose.

Scheduling Instagram posts in Postalu

Publish to Instagram

  • Photos
  • Reels
  • Carousels (2 to 10)
  • Stories
Write

Every Instagram format from one composer

Add your media once, adjust the caption for Instagram and see how it will look before it goes out.

  • Photos, Reels, carousels and Stories
  • Pick a Reel cover frame or upload your own
  • Add alt text to photo posts
The Postalu composer with Instagram selected
Plan

A calendar that shows the whole week

Drag posts between days, keep a steady rhythm and see Instagram next to your other channels.

  • Schedule days or weeks ahead
  • Queue slots for the next free time
  • Approvals before anything goes live
The Postalu content calendar with scheduled Instagram posts
Learn

See what worked, and when to post

Track reach, likes and comments for each post and use best-time suggestions for your audience.

  • Reach, likes and comments per post
  • First comment posted automatically
  • A history of every publish
Best times to post and performance in Postalu

How it works with Instagram

1. Connect

Sign in to Postalu and connect your account. Your login stays with the platform; Postalu never sees your password.

2. Write once

Add your text and media in one composer and adjust the caption for each channel.

3. Schedule or publish

Pick a time on the shared calendar, or publish now, and follow the result in your history.

Publish to Instagram and every other channel

Postalu also publishes to Facebook, Threads, TikTok, YouTube, X, LinkedIn.

Get started